Product Design

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INTEGRATED MULTIDISCIPLINARY DESIGN CONSULTANCY

OUTLINE OF SERVICE PROVISION – Currently available in Asia region

                              

future products 
will not be designed around function
this is a given!
there will be no emphasis on sustainability
as this is inherent!
all future design interventions
to ensure market visibility
must focus on
people and experience 
and be driven 
by other 
narratives and 
insights
yet to be imagined…
We provide a comprehensive, multidisciplinary design and prototyping service with a strong emphasis on market insight & analysis, innovation, design sustainability and the delivery of economically viable commercial solutions.
In parallel with our integrated rapid prototyping team, we create realistic 3D visualisations of effective concept solutions, from working prototypes to the delivery of final retail model, packaging and logotype. Our clients are architects, artists, interior designers, product innovators, furniture designers and individual entrepreneurs wanting to launch a new brand.

How Do We Start ?
We respond to your creative requirements, ideas and/or specific brief, using our 3D printing suite, together with our seamless understanding of design process, and working at full scale, we are able to develop relevant design solutions accurately, from both an aesthetic and a functional perspective.

Once the prototype phase is complete, with an expertise in manufacturing process, we will transform your prototype to a final retail product. Furthermore, we can help with sourcing economic method for its production, however, in some cases, when appropriate, we propose to 3D print directly the production model, thus maintaining greater control over delivery whilst avoiding expensive tooling manufacture costs.
Our creative approach​ is founded upon design simplicity, a strong material and technological knowledge, combined with market insight and creative flair. As a consequence, we are lean and efficient with a promise of reduced delivery times due to our holistic approach to key design phases.
All aspects of the creative process are addressed in-house by our design team, from full analysis of brief to generation of concept ideas, we work and explore accurately using full size 3D models, detailed visualisations and engineered prototypes. An integrated “one stop” design service that maps accurately product to the commercial and economic reality of industrial manufacture.
Our objectives for each individual project are the advantageous delivery of an unique solution with a strong aesthetic presence supported by functional performance within an established target market.

ANALYSE_RESEARCH_RESPOND_GENERATE_REDEFINE AND DELIVER…

Case studies – Contact us for more information on the respective case studies or for consultation
Case 1: Industrial Product Design Analysis
Scope: Conceptual framing of brief and intervention within market

OUTLINE OF DESIGN AGENDA AND ANALYTICAL CREATIVE PROCESS
We provides design insight, expertise and creativity aligned with a contextual approach that applies an understanding of logotype to 3D formal narratives within industrial design. The design intervention is supported by functional performance and a use of appropriate and economic technology.

Case 2: Industrial Product Design
Scope: bop_bath overflow protector 2006-2010

 

Industrial manufactured BOP safety product designed over a 4 year period for John Pile, Liverpool: full conceptual development, prototype and project management liaison with manufacturing engineer, logotype, packaging and marketing semiotics.

CONCEPTUAL FRAMEWORK
the playful plug project bath overflow protector for gama, liverpool the formal and technical solution to transform a clients provision of a principle for a floating plug which stops your bath from overflowing was the point of departure for this investigation.
contextual parameters nomadic typology object is non fixed and without specific target environment however one prime constant can be recognized as domestic bathroom with commercial hotel as additional target audience, together with appli-cations within primary care and institutions offering sheltered accommodation. variants and applications commercial environments such as hotels materials and demands on
logotype for personalised advertising allowing the possibility to respond to these changing conditions and client profile requests within the fram work of the proposal using interchangeable inserts play product needs to be functional yet playful. the technology should be present though understated where the product designed as a toy but not marketed as one all technological facilities are contained within the tooling process itself. An approach where the design intent requires to move towards a vision of both formal and technological simplicity where there are no hard edges given the vulnerable aspect of immediate context technology to be present and provides reassurance confidence via functional applications though not immediately recognized and or felt embrace material aspects working in tandem with formal and physical qualities. above all a due to the vulnerability of client within context a non machine AESTHETIC conclusions formal
design propositions will respond to the following conceptual drivers: playful and sensual, a continuous skin functional non machine aesthetic talismatic

Case 3: Industrial product design
Scope: logotype as 3D keyfob product 2D GRAPHICS TRANSLATED INTO 3D VOLUMES

A provision of a corporate gift product <3D logotype> for Urban Splash, developers, Manchester. Uk

CONCEPTUAL FRAMEWORK
A transposition of architectural theory within formal development architectural typologies mirror the formal development where each facade has a different expression, the personalisation of a generic saw_tooth roof by the extruded U element taken from client logotype the first letter in urban, offering an allusion to a smile which modifies each face. The process draws parallels with the clients commercial approach in the transformation of factory and warehouse into domestic habitation. the product a gift to potential home owners offers a secondary function notably a stress relief device

Case 4: Industrial Product Design
Scope: RADAIRO DRYING RACK FOR NSM UK

A client request to improve existing in house products to allow greater flexibility of attachment within varying domestic contexts. The G cramp principle was applied to create change of depth of object without a corresponding loss in integral strength.

OUTDOOR DRYING RACK FOR NSM UK
To provide a portable and compact outdoor drying rack and cover to protect clothes from both rain and damaging UV.
A generic UMBRELLA mechanism was applied to offer a solution.

Case 5:  Industrial Product Design for 365i_HYDERABAD 2016

Scope: H365i is a creative design studio based in Hyderabad, India formed by Avith Linga and David Stokes in 2016, with an agenda to promote design innovation and founded upon a celebration of Indian insight and the understanding of craft and inherent technology
found within the immediate region. Splicing together hand chosen local materials together with Studio H365i vision and belief in refined simplicity creates opportunities to explore natural beauty within the landscape of contemporary urban life. Addressing both the domestic and work environment as a canvas for experimentation of potential new constructs for living, we attempt to introduce a playful approach to offering engaged products with choice and multiplicity for the consumer experience. Developing projects that allow unforeseen creative gestures to take place and flourish within everyday life.

Case 6:  Industrial Product Design for AXIS FRANCE
Scope: READYMADE LIGHTING 1998-2001

Developed a range of lighting products for AXIS Paris.
Gift,…[pour jacques], a light using a low energy lamp in kit format, is manufactured and sold ready to be sent by post is exhibited at the Paris furniture design fair in 1999 with AXIS, France.
Project is subsequently exhibited in the Juan Miro Foundation, Barcelona Graffito,a mobile wall light, edited and produced by AXIS, PARIS, is shown at the Frankfurt and New York Furniture Fairs with both products are distributed worldwide.

CONCEPTUAL FRAMEWORK
ambulant lighting facility “graffito” graffito. ( version uk ) wall light © ds 09.97. Hang it, walk it and drop it! … Graffito the unbreakable nomadic wall light manufactured and distributed by finklab uk. composed from everyday materials which are invisible within
other contexts i wanted to explore the creative opportunities and reveal their inherent qualities which are transformed and as a consequence celebrated in their newfound elevated status. Wall light: polyethylene diffuser with handle in orange or white pvc.
Dimensions: 200 (diameter) x 300 mm (height) source: 220v (sector) 40 watt max. “do it yourself range”

Case 7: 3D furniture design one off
Scope: COMMISSION LECTERN DESIGN AND BUILD 2005

“bench conceived by many fathers <13>” description: mobile lectern materials: birch plywood and tapered steel chassis with readymade funnel and engineering conduit inserts dims: 2.20 (length) x 835 {height} x 650mm .

Designed and fabricated over a period of 6 months using inhouse workshop facilities and out sourced timber engineering services and steel components. the project was delivered within budget and assisted by architectural students. plywood was used as the dominant material, together with steel and plastic. all electronic and cable were hidden within structure where possible. client: Liverpool School of Architecture

CONCEPTUAL FRAMEWORK

Lectern commissioned by Liverpool School of Architecture as part of the upgrade of the schools facilities. This project was the focal point to the remodeling of the school of architecture lecture space. The design remit was to design a simple lectern, however, the scale of the context dictated a proposal which was in a sense over scaled ie. the scale of the intervention responded to space and gave greater possibility for a speaker to interact with the object. A conceptual driver was to use the lectern to demonstrate fundamental principles of architecture namely, Fibonacci, structure, technology and material semiotics. All were prevalent elements within my outline proposals and wrapped within a framework of a cantilever. The bench was serviced through a central spine of technology and all cables apart from the power cable from the wall were hidden and contained within an elliptical 3D lozenge. Essentially the unwritten proposal was to offer the 3D construct as a piece of visual relief and wonderment as an alternative to a potentially drab lecture. The bench designed and built to the specification in house using architectural students to fabricate the product over the summer vacation.  Over the complete process there were a total of 13 people involved from commission to completion and delivery.

Case 8: 3D furniture/lighting design (public realm)
Scope: Albany Courtyard LIVERPOOL UK

Invisible design consultancy, assisting and provision of 3D design model for a series of 3 individually fabricated bench/lighting constructs for BCA, Liverpool. The initial provision of plan and sectional dimensions were the point of departure for this product.
Assistance in the prototype visualisation and production of final form in 3D for production/ manufacture phase.

Product Design Leader @ 3D Printing Studios Asia

David Stokes

MA. Design G.S.A (UK), BA. Hon Architecture (UK)